Your Privacy Choices

JustLabs uses analytics tools on our public, informational pages (like our homepage and test catalog) to measure advertising effectiveness and improve our services. We never track activity on pages where health information is displayed.

For full details, see our Privacy Policy.

Analytics Tracking

Helps us understand which pages are useful and measure ad performance

Analytics tracking is currently enabled on public pages only.

What analytics data includes:

  • Which public marketing pages are visited (homepage, pricing, test catalog)
  • General geographic region (city/state level)
  • Whether you arrived from a Google ad or organic search
  • Purchase completion with test categories (e.g., "thyroid") and amounts

What analytics never includes:

  • Activity on your dashboard, test results, or health questionnaire
  • Specific test names, biomarker values, or health conditions
  • Your name, email, phone number, or other personal identifiers
  • Data shared with third parties for cross-context advertising